Targeted Customer
Marketing Solutions

The Trusted Name In Local Direct Marketing

Our name is synonymous with direct marketing, cost-effective direct mail and digital advertising that drives results. Today, millions of high-income households open the famous Blue Envelope each month to find great deals in their neighborhoods. These sought-after savings are always available on valpak.com and our mobile app, too. But we don’t stop there. Valpak can help: build and better your online presence by optimizing your website for mobile devices; ensure your business is found in online searches with SEO advertising; drive more traffic to your website faster with SEM advertising (Did you know we’re a Google Premier SMB Partner?); and create a custom print and digital solution that meets your targeted marketing needs. In short, Valpak does it all.

Digital Marketing

From websites to search advertising, Valpak is your one-stop shop for powerful marketing solutions that will grow your brand power and customer base. Valpak.com and the Valpak App extend the shelf life of your campaign, making it easy for consumers to find your offers where and when they are ready to make a purchase. Need help making your website mobile-friendly and getting found in search? We can help. Our expert influencers stay up to speed on digital industry trends so you don’t have to.

Direct Mail

Delivering results with direct mail is something that Valpak has been doing for more than 45 years. Our high consumer awareness gets your ad noticed, with 82% of households receiving the Blue Envelope opening it and looking through the offers. We target your message so there is no wasted coverage, and ensure your message is sent with the right frequency. Our flagship Blue Envelope is sent to nearly 37 million households in the U.S. and Canada each month, targeted to homes with discretionary dollars to spend.

Marketing ROI & Performance Tracking

The proof is in the results. Our comprehensive performance tracking tools will show you how consumers respond to your marketing campaigns. Incoming calls, Web traffic and activity on your digital coupon are just a few of the ways we measure the success of your program. In a nutshell, the path to purchase is no longer linear. Consumers are influenced by more than one type of media and we’ve figured out how to track it all for you.